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The Zitelman Group Leads Second Round Funding for Digital Download Payment Service Provider eBIZ.mobility

$ 1.0 Million funding to drive international roll-out of OneTouch Online PurchasingTM online payment solution

Rockville, MD and Jerusalem, Israel - The Zitelman Group announced today it has led and raised Series B funding for Israeli-based eBIZ.mobility LTD, creator of a pioneering online payment processing solution for digital content downloads.

eBIZ.mobility’s OneTouch Online PurchasingTM service, currently live in 26 countries, enables consumers to buy digital content online without a credit card or fear of identity theft. The system facilitates real-time user authentication and payment authorization, and allows consumers to charge downloads to existing accounts at phone companies, ISPs, prepaid cards, and banks.

"In a recent pilot program promoting use of the OneTouch service online at the point of sale, we achieved a 50% conversion rate among consumers," said Jeremy Kagan, founder and CEO of eBIZ.mobility. "This shows consumers want a more secure payment alternative for digital content downloads and we can now expand these programs with more strategic partners and reach more consumers and markets."

The OneTouch solution, which is based on eBIZ.mobility's Federated PaymentTM technology, is completely scalable and, unlike other online payment solutions, is not limited by international borders. It is specifically designed to profitably process the smaller fees, or micro-payments, often associated with digital content downloads like music, video clips, ring-tones and games.

Consumers do not need to open and fund a separate account as is the case with other online payment mechanisms. The Federated Payment technology enables third party online payments using patent-pending ciphering and securing methods that eliminate the need to expose any consumer's personal or financial information online.

About The Zitelman Group The Zitelman Group ("TZG") is a Rockville, MD based Merchant and Investment Banking firm. Founded in 1985, TZG takes a lead investment position and brings in other partners to co-invest in private debt and equity transactions. The company specializes in early stage companies, providing strategic guidance and helping to mentor entrepreneurs into successful businessmen and women.

About eBIZ.mobility Established in 2003 by experts from the telecom and financial software industries, eBIZ.mobility provides the only commercial solution that enables consumers to buy digital content (music, videos, games, ring-tones, etc.) online without fear of identity theft or credit card fraud. Using OneTouch Online PurchasingTM, consumers simply charge an existing billing account with the participating telecom service provider, prepaid card or bank of their choice. By joining eBIZ.mobility's Federated PaymentTM community, service providers increase profits from payment processing, while internet content merchants boost sales and reduce 'revenue leakage.'

For more information contact:

Rick Zitelman, Principal:
The Zitelman Group, Inc.
12250 Rockville Pike, Suite 200
Rockville, MD 20852 USA
Tel: +1-301-770-2077
rick@tzg.com
www.tzg.com

For more information contact:

eBIZ.mobility Ltd:
Debbie Benstein
Marketing Communications Director
Tel: +972-2-999-3881
debbie.benstein@ebizmobility.com


OneTouch Online Purchasing, Federated Payment and eBIZ.mobility are trademarks of eBIZ.mobility LTD. All other trademarks are the property of their respective owners.

Visit OneTouch Online Purchasing

©Copyright 2004-2010 eBIZ.mobility LTD. All rights reserved.
OneTouch Online Purchasing, and the OneTouch Online Purchasing logo, and
Federated Payment are trademarks or registered trademarks of eBIZ.mobility LTD.
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